TYPHOO, HEATH & HEATHER HERBAL TEAS
Brand relaunch / TV / Print / Social
Breathing new life into an ageing brand in a challenging category. We repositioned Typhoo's Heath and Heather herbal range as a lifestyle brand to empower a younger audience to search beyond to be the best they could be. Introducing the platform idea, 'Me to the power of tea'.
PRESS & OOH
Social built a personality and lifestyle for each unique infusion.